Piazza delle Erbe (or more simply Piazza Erbe) is the oldest square in Verona, and rises above the area of the Roman forum. In Roman times it was the center of political and economic life; over time the Roman buildings have given way to medieval ones. In 2012 it was considered the most loved Italian square in the world according to a research carried out by the Marilena Ferrari Foundation, which monitored 100 of the main foreign newspapers for a year.